Finding Your TikTok Pixel ID
- Go to TikTok Ads Manager
- Click Assets → Events
- Select your Pixel
- Copy the Pixel ID
Server-Side Events API Setup (Pro)
| Field | Where to Find It |
| Pixel ID | Events Manager → Pixel |
|---|---|
| Access Token | TikTok for Business → Developer Portal |
Events Sent to TikTok
| TrackShift Event | TikTok Event Name |
| page_viewed | PageView |
|---|---|
| product_viewed | ViewContent |
| product_added_to_cart | AddToCart |
| checkout_started | InitiateCheckout |
| checkout_completed | CompletePayment |
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